Buying Flooring on the Internet

An interesting article on another blog:

Buying Floors On the Internet

Many years ago, they said that selling flooring on the internet couldn’t be done. “Too many obstacles,” they’d say, “customers need to see and touch the product before they can make a decision.” And for carpet, that’s probably true. Carpet is very much about feel, density, the softness of the fiber and most importantly, color. But what a lot didn’t see back then is that consumers would begin installing hard surface flooring in an uncontrollable demand.

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