One of my Favorites

I was referred to a great sales book called “The Little Red Book of Selling” a couple years back by a great guy and I wanted to pass this tip along to other out there who may be reading this blog.

Selling is something that is about finding a need and filling that need in exchange for some kind of compensation. As Zig Ziglar says it all begins with a sale!

It is too bad that is some circles selling in general or calling someone a salesperson has a negative connotation with it. I mean nobody wants to be “sold down the river” or “sold a bill of goods.”

The key for me is that truthful selling or better said, consultative selling is for me a true win win. The buyer gets to tap into my resources or experience and obtain good and services in exchange for some level of compensation that I use to feed my kids. No matter how you slice that – my kind of selling is something that anyone can and should be proud of.

http://www.gitomer.com/ is a website dedicated to helping folks make the sale. It is a no nonsense way of getting it right and getting to the fundamentals of selling. DEFINE THE NEED – FILL THE NEED – FEED YOUR KIDS.

Gitomer’s “Little Red Book of Selling” along with Tom Hopkin’s book “Selling for Dummies” have been on my bookshelf for years. And yes, I routinely consult them when I want to get back to basics. I also have Zig Ziglar CD’s that I listen to regularly to keep me focused on the basics.

Anyway there are so many great resources out there I wanted to share my experiences with those I have had the most success with.